ABCS · Australian web design + GEO

Websites that rank, convert & scale.

Custom-built sites and Generative Engine Optimisation for Australian allied health and psychology practices ready to grow online.

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Web Design

Fast, accessible websites designed around your practice — custom code or built on your preferred platform (Squarespace, Wix, etc.). Built to convert visitors into bookings.

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GEO + SEO

Generative Engine Optimisation gets you cited by ChatGPT, Perplexity, and Google AI Overviews. Traditional SEO keeps you ranking. I do both.

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Selected work

Recent projects

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Psychology Practice

Morning Star Psychology

A custom website for a psychology practice supporting clients across every stage of life — fast booking, clear service explanations, and search-optimised content for the practice's catchment.

Educational & Developmental Psychology

Deborah Nott Psychology

A clean, calming website for an Educational and Developmental Psychologist serving children, teens, and families across South Melbourne.

Multi-clinician Psychology Practice

South Melbourne Psychology

A welcoming, professional website for a multi-clinician practice of Clinical and General Psychologists in South Melbourne.

The GEO difference

Your next clients are asking ChatGPT for recommendations. Will it suggest your practice?

Generative Engine Optimisation makes your site citable by AI search. Different content structure, different schema, different game. I build it in from day one.

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Insights